US Beach Soccer National Championship Website

The GOALS

• Replace the broken theme with a quality theme.
• Keep a similar layout but modernize it with more white space.
• Update the colors and typography.

The APPROACH

• Research competitors to make sure that US Beach Soccer National Championships (USBSC) was not using the same colors or style.
• Selected a few easy-to-read, and sporty fonts to choose from.
• Created three different color palettes that were complementary to the established logo and also felt patriotic and beachy.
• Chose a very well established and supported theme that was unlikely to break in the future.
• Used the Gutenberg editor so that updates done by the current and future staff would be easier and no one would have to learn anything complicated.
• Recreated a similar layout to the original site so that returning visitors would still be able to find things in a similar place.
• Organized the sponsors page so that they were grouped in accordion sections and listed horizontally instead of all in a random order in one vertical row down the page.

The RESULTS

• A refreshed website that is easier to read and has more white space so visitors can more easily find their way around the site.